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EFI ethical fashion initiative


Ethical Fashion Initiative is a flagship programme of the International Trade Centre, a joint agency of the United Nations and the World Trade Organization. EFI create and strengthen Social Enterprises in emerging economies, connecting international brands with talented artisans and micro-producers in Africa and Central Asia.

Sustainable production of bucket hats in collaboration with ONU Kenya Africa

Endelea collaborates with Artisan Fashion, EFI's hub in East Africa. Founded in 2009, its mission is to give to socially-conscious brands the opportunity to to design with African artisans and use their production to generate positive impact. EFI's production involves 60 people and they collaborate with 1,276 artisans, 90% of which are women.

Buy the sustainable dream bold bucket hat